General Academic Texts

This book explores the role of attitude, motivation and identity in the process of learning a minority language, specifically the attitudes of adult learners of Irish towards acquiring various traditional (Gaeltacht) and non-traditional (second language) varieties of the language.

Third edition of this popular textbook, completely revised for use with Microsoft Word 2007, the leading word processing software package.

Suitable for those operating in Ireland's construction industry, this book is structured according to the Agreed Rules of Measurement. It includes Approximate Estimating Rates for quick pricing. It also provides material on location factors and inflation, with spotlights on life-cycle costing and sustainability.

This approach to service marketing from a consumer perspective integrates information on service consumption from from a variety of sources. It establishes the effect of the characteristics of services upon consumer behavior and presents four detailed case studies of consumer behavior in service industries.

Comprehensive introduction to all key concepts and practices required for the care, well-being, safety and health of children aged 0–6 years in ELC settings in Ireland.

Fully revised edition of this popular and well-established textbook, which reflects the requirements of the Level 5 modules Information and Administration [5N1389] and Reception and Frontline Office Skills [5N1407].

Essential Study and Employment Skills for Business and Management Students is the only skills companion text for business and management students to blend practical, hands-on advice with a sound theoretical underpinning to enhance your success throughout university and beyond.

Reimagining the alumni-university relationship, Maria Gallo explores graduates' alumni status as a gateway to immense professional and personal networks and opportunities.

A unique and innovative text exploring management and leadership development in business today. Contemporary perspectives, debates and practices are examined by this highly-esteemed author team.